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Building the Right Team is More Important Than Ever for Marketers

This post was created in partnership with Weber ShandwickAs AI streamlines workflows and marketing budgets tighten, human collaboration and partnership remain as important as ever to create strong...

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Award-Winning Agencies Talk TikTok

This post was created in partnership with TikTok for BusinessMedia buying should be more than placing ads—it should help brands connect with audiences, navigate a changing media landscape, and make […]

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Walmart Tests Placing Marketplace Inventory In Stores For Pickup and Delivery

Items from third-party sellers could soon arrive alongside shoppers' grocery orders.

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CNN’s Top Anchors to Host Sunday Night Specials Ahead of Midterms

Abby Phillip kicks off the rotation schedule for the two-hour specials.

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OpenAI Wants ChatGPT Ads to Become a Permanent Line Item in Agency Media Plans

An Agency Partner listing shows OpenAI building the holding-company sales layer that Meta and Google use to lock in recurring spend.

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BetterHelp Wants To Give Women Permission to Rewrite The Rules

Women are used to living in the space between contradictions. Set boundaries, but be flexible. Succeed at work, but never at the expense of your personal life. Be yourself, but […]

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Treasure AI Unveils Agentic Marketing Products and Features at Agentic World...

This week, Treasure AI (formerly Treasure Data) hosted Agentic World 2026 in Miami.

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5 Marketer Moves In October So Far: Red Lobster, Rocket Companies, and More

A roundup of the biggest marketing leadership moves from the month so far.

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The Five’s Jessica Tarlov Has an Ear for Intentional Conversations

The Five co-host credits her success to being prepared, curious, and human.

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Brian Niccol On Starbucks’ Food Ambitions, Weeks Before Chipotle...

In an interview with ADWEEK, the CEO said Starbucks is 'pretty darn good' at breakfast. The afternoon is another story.

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Jay Askinasi to Lead Skydance Ad Sales, WBD Ad Leaders Exit After Merger

Askinasi led ad sales for Paramount Skydance as CRO ahead of the WBD merger.

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Reinventing Retail Icons: Ken Ohashi and Marisa Thalberg on Making Legacy...

How to reposition struggling businesses and finding your way through your customers.

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Starbucks Is Reportedly Eyeing Chipotle, But The Burrito Chain May Be More...

A deal would reunite Starbucks CEO Brian Niccol with his former company

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Brandweek 2026: The Hard Leadership Calls Behind Chicago Fire FC’s...

Plus, why marketing is swinging back to art.

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Week of Sept 28 Evening News Ratings: Gains for NBC and CBS

ABC World News Tonight experienced losses but remained No. 1.

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At AWNY and Jupiter Fest, Future of Content, Agentic Ads, Open Web Anxieties...

At two tentpole events in different cities, uncertainty around agentic, attention, AI visibility, and the open web rose to the surface.

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Oura Wants Wellness to Mean More Than a Personal Best

Oura's handmade ad shows wellness looks different for everyone.

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Walmart Adds One-Hour Express Pickup Ahead Of Holidays

The service is now available at 500 stores and will expand nationwide.

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How Bacardí and AMC Resurrected the Crypt Keeper After 30 Years

Bacardí and AMC Global Media teamed to make the Crypt Keeper the host of FearFest 2026.

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ADWEEK Brand Advantage: Celebrity Endorsement Enters Its Equity Era, With...

Stars like Sydney Sweeney and Kylian Mbappé are increasingly becoming shareholders in the brands they promote, and sharing the risks that come with it.

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